Takeaway #2 about the new timeline for pages format on Facebook: Default Tabs

The second takeaway from the webinars I attended last week regarding the new Facebook timeline format: we can no longer use a “welcome” or other tab/screen as the default landing screen in the new Facebook timeline format for pages.  Instead, your cover photo and wall will be the first thing people see.  This doesn’t mean these custom tabs are going away – it just means we’ll have to drive traffic to them in a different way.

It’s time to really focus on a strategy for the cover photo, since what you place in that space is a big part of people's first impression of your brand/business.

Just to recap from my last post re: the cover photo, here are a things to consider:
• Your cover photo can’t include price or purchase information about your products or services
• Your cover photo can’t include any contact information about your brand
• Your cover photo can’t include a call-to-action (“like us for a chance/coupon/special offer…” etc.)

I like the nice width on the cover photo, and belive there is a lot you can do with 850 X 315 pixels!
I’ve come across a few great cover photos on pages that have made the switch to the new timeline format and wanted to share them with you here to get your creative juices flowing! I’ll be sharing more as I come across them!

1) Hay Hill Garden Market
What a beautiful way to showcase a beautiful photo.

2) Mackenzie Image Consulting
Love this gorgeous photo! These ladies have it together and it shows.
Remember, there are plenty of great uses for the cover photo space!  
  • Beautiful branding presented in a crisp, classy design.
  • Exceptional photography that showcases your business best.
  • Playful designs that make good use of the space.
  • And more!
Until next time…

Laura is a marketing professional and blogger who has been active in social media since 2005.  If you enjoyed this post, please consider subscribing to this blog via Email or  RSS. Laura can also be found on Twitter (@LauraCatherineO), Facebook, and LinkedIn.
 

Comments

Post a Comment

Popular posts from this blog

visit here to make your own shirts

With the growing popularity of custom t-shirts, demand-responsive t-shirt designers online application will be heavier than before. Most site owners use these rich Internet applications (RIAs) on their fully functional ecommerce website more interactive and customized for the site.  A good integration of the tool design t-shirts that will increase web traffic for up to 20 times higher, the presence of a secure website on the Internet is clearly on the rise. Some of them may already be using software applications t-shirts online, but if you are the people who invest in custom t-shirt designer and are looking for some real guidance as my friend techniques this article for you. Here are some of the most valuable aspects that you should keep in mind when buying a t-shirt online ecommerce website design for you. visit here to make your own shirts
Read more

Permanent eyeliner

Maybe this is just one of the many debates or the fallacy of depending on how you look at it. I don't know about, because in this world of beauty but it is not just a funeral. If you look to the right, left and Center, and everything you see is people. You think about all the things that you want from this beautiful people. It is not so difficult, because the best way is to follow the trend and to consider "in"-Dinge, as they call it, and of course the Permanent eyeliner is one of them. Your eyes are one of the main institutions, when it comes to beauty and well, it truly is, appearances can be complete.  Therefore, you must know the better option if thatparticular eye comes to the Beautifier for eyeliner. I know that you are constantly heard eyeliner and a normal liquid eyeliner. I am almost sure that you might try a normal liquid eyeliner, but not your chance at permanent eyeliner. Yes, this is why I'm here to convince you why choose permanent eyeliner on t
Read more

create your own shirt visit here

With the growing popularity of custom t-shirts, demand-responsive t-shirt designers online application will be heavier than before. Most site owners apply this rich Internet application (RIA) to make their e-commerce site is fully functional more interactive and responsive to the site.  A good integration of the tool design t-shirts that can significantly increase website traffic for up to 20 times higher, which will definitely increase website presence on the Internet. Some of you may already be using software applications t-shirts online, but if you are the people who invest in custom t-shirt designer and looking for some real guidance as my friend this article is for you. Here are some of the most valuable aspects that you should keep in mind when buying a t-shirt design online software for e-commerce web site for you. create your own shirt visit here
Read more