Brands Doing it Right: New Header Space on Twitter

In my last post, I shared details with you about the new header space on Twitter.  Today I have a few screengrabs to share with you to get your creative juices flowing if you haven’t taken advantage of the new space yet!

1. Real Simple Magazine
Love the simple header design, and would expect nothing less from this great brand! Lemons are genius, as is using the magazine cover for their profile pic.  I’d normally shy away from this, but it makes a lot of sense in the new design!




2. Mashable
Mashable did something that didn’t occur to most of us – they choose a solid-colored block for their header background.  Of course, it’s no mistake the color is mashable blue.  If your company is known for a signature color, perhaps the header space could be used to reinforce that brand. Or, you could even crop the background from your website to fit this space or go with a simple pattern.


3. National Aquarium
I love how The National Aquarium uses the header space to showcase what they do best with a striking photo. 

 
4. Starbucks
Just as you’d expect from a big brand, Starbucks delivers in the space with a carefully-selected photo.

5. Ryan Seacrest
I’m sharing this example for those that want to be witty enough to allow the header space and profile photo to literally fit together into what appears to be a single image.  We saw a lot of this when the cover photo rolled out on Facebook.  So yeah, you can do that here, too.


6. Charlotte Russe
I love how the composition of this photo works so well in this space.  It was likely cropped with the new header in mind – love that.



Laura is a marketing professional and blogger who has been active in social media since 2005.  If you enjoyed this post, please consider subscribing to this blog via Email or  RSS. Laura can also be found on Twitter (@LauraCatherineO), Facebook, and LinkedIn.

 

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